As visionaries for the future of sustainability, we have a responsibility to protect and enhance the environment around us. The opportunities are endless for companies that align their values with sustainability and take a responsible view of their role in the world. As businesses become more environmentally conscious, personal (and professional) environments can become greener.
Businesses have the creativity, the power and the scale to make big things happen. Bold new ideas, innovative “green” products and sustainability breakthroughs are factors necessary to stay competitive in today’s market. Companies that recognize how natural resources, climate change and alternative energy can drive innovation and inspire new business models will be the most successful.
If sustainability is embedded into the corporate culture, it can create new revenue by attracting customers who care about a company’s footprint.
As energy costs continue to rise and supply levels remain uncertain, companies can’t afford to ignore sustainability any longer.